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3-PART LIVE COURSE

15TH APRIL 2024

Create. Capture. Connect.

Create an impactful content strategy that attracts your ideal clients and inspires them to take action.

FEATURED IN:

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High-value service? ✅
Impactful sales page? ✅
Magnetising content? ...

I HATED creating content. I knew I had the expertise and passion and I knew my clients would love my offering. But my content never reflected the value I was providing.

Every week, I'd spend hours creating content and the less engagement it got, the more frustrated I felt. It was hugely demotivating to see no new sales or DMs for my latest service. And when I did get a message, it was usually from someone who wasn't my ideal client.

I knew the quality of my content was key to driving better traffic to my sales page and converting more curious browsers into paying clients. That's why I decided to pause creating pointless content and start working on creating
an actionable plan.

Seal a strategy that works.

Instead of spontaneously posting content, I invested hours researching how to create a highly-focused strategy that worked hard to attract and engage my ideal clients.

I couldn't believe the difference it made.

When I had a plan that was designed to help me achieve my goals, it was easier to come up with contet ideas. Rather than guessing, I knew exactly what kind of content would resonate with my ideal clients.

And sure enough, they started coming.
In the first month of implementing a strategy, I gained three new 1:1 clients. Suddenly, I felt seen, in control of my content and my sales increased too.

 

In this course, I'm going to share everything I know about creating an effective content strategy, so you can achieve the same results.

IT'S TIME TO

share focused content that works hard to attract and engage your ideal clients.

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Sofia
Gurpreet is a great content partner to have on your side. Not only does she produce high-quality posts for me, but she also gets under the skin of the brand and business, understanding the nuances of our messaging and what we are communicating.
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VEGAN SKINCARE FOUNDER
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The Foundations

  • Working through an example business, we'll define your content mission statement

  • We'll clarify your ideal client profiles and identify the types of content that would most attract their engagement.

What we'll cover.

The Client Journey

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  • We'll break down each stage of the client journey and plan content types that work for each point.

 

  • We'll also focus on the art of re-purposing and creating the most value out of the content you create.

The Calendar

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  • Together, we'll create an example content strategy for a 4-week sales campaign.

 

  • We'll have a final Q+A session. You'll also receive a bonus module all about creating your first lead magnet.

This course is for you if:

  • You're done spending hours creating and sharing content with no idea of whether it will attract your people.
     
  • You want straight-talking training on exactly how to create a content strategy that converts more curious browsers to convert into paying clients.
     
  • You're fed up of feeling overwhelmed and trapped by the relentless content cycle - it's time to take control over your content and your time.
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Charlotte
SPIRITIUAL & TRANSFORMATIONAL COACH

I will be forever, forever, forever grateful to Gurpreet for the impact that she has had, not just on my business but on me personally, as an individual. And I think that if you're really serious about your mission and your impact and your growth, then you should really consider partnering with Gurpreet.

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Rubbi
SOCIAL MEDIA CONSULTANT & TRAINER

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The value of Gurpreet's copywriting skill goes beyond our website; it helps to strengthen our brand positioning, improves our chances of securing funding and, it's not an exaggeration to say, empowers us keep being able to create positive impact in local communities.

Bonus

Create a list-building lead magnet.

One of the best forms of content to bring in new leads and grow your email list is a lead magnet. This is something high-value that you can give your ideal clients to show them just how knowledgeable you are. But it can be difficult knowing what lead magnet is going to be most attractive to your ideal clients.

Over the last 2 years, my lead magnets have brought over 300+ people to my email list. In this pre-recorded module, I'll share my tips on creating a lead magnet your ideal clients will LOVE.

Are you ready to:

  • Create and share purposeful content that attracts more of your ideal clients?
     
  • Feel confident that you're writing about your service in a way that makes your ideal clients want to buy?
     
  • Take purposeful action to create a content strategy that supports your goals?
Investment 2

Book your space.

  • Create. Capture. Connect.

    110£
    Create a content strategy that inspires your ideal clients to take action.
     
    • 3-part live course
    • 5-hours of actionable training
    • Example content calendar
    • Bonus lead magnet module
    • Q & A session
    • Lifetime access

Still got a few questions?

  • IS THIS COURSE A 1:1 LOOK AT MY OWN BUSINESS?

    This is a group course, taking place over Zoom. We'll be looking at an example business and will work through creating a content strategy for this business together. However, you'll get all the training and advice you need to successfully apply the same method to your own business and not only that - you'll also be able to recycle everything you learn, so you can create your own impactful content strategy every quarter.

     
  • WILL THERE BE A REPLAY?

    Absolutely - you'll get lifetime access to a replay of all the sessions.
     
  • CAN I BRING A FRIEND?

    Of course - refer a friend and if they book, you'll both get a free 30-min consultation session where we can work through your own content strategy after the course 1:1.

Let's get started.

  • Create. Capture. Connect.

    110£
    Create a content strategy that inspires your ideal clients to take action.
     
    • 3-part live course
    • 5-hours of actionable training
    • Example content calendar
    • Bonus lead magnet module
    • Q & A session
    • Lifetime access
Investment 3

Hello!

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I'm Gurpreet.

COPYWRITER & BRAND CLARITY CONSULTANT

I've been running G.B. Copywriting for almost eight years years now and in that time I've helped hundreds of small business owners to write impactful copy that engages with their ideal customers.

 

Creating a content strategy takes some time, but it's worth every second once you see how much harder it works to capture your ideal clients and engage them through to your latest offering.

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